White Magic sells products that genuinely help people overcome basic issues in their lives, focusing on genuinely innovative, problem solving products made in the most sustainable way possible.

Our products can help you clean and organise every room in your home at affordable prices.

We are an NDIS registered provider and over the last 20 years we have invented a huge array of products that help NDIS participants to live more independently in their homes.  

We provide customers, including NDIS families, with the best problem solving products that help people perform everyday tasks faster, easier and in a more sustainable way.

Some of our popular items include:  laundry baskets, spin mops, mobility organisers and potato mashers